24th May 2017
30 Leicester Square
Queen of the Net, Mary Meeker said it is the next big thing.
Taylor Swift fought Apple over it.
Obama did it in a garage.
21.9m Britons do it every week.
And it is the 3rd most popular thing people do on their smartphones.
More audio is being created, streamed and shared than ever before.
This market is big and it’s growing. It is no longer something for early adopters.
Streaming audio via a connected device is now mass behaviour.
So why should Travel companies care?
Digital audio allows travel brands to deliver emotional and personal messaging at relevant moments that matter via a connected mobile device.
Back in 2014 Global, the Media & Entertainment Group launched DAX, the UK’s first digital audio advertising platform. DAX gives brands access to 180 publishers from podcasts to on demand music services reaching 15 million unique users each month in the UK and 60 million unique users Worldwide.
On the 24th May from 08:45-10:30 the Travel Team at Global have invited AWTE members to their in-house cinema for an educational business breakfast on everything we need to know about this emerging channel.
Using innovative binaural 3D audio technology, Bradd Tipler - Agency Sales Manager, Digital & DAX will explore:
We all know by now; about the impact Oculus Rift has had on promoting destinations. Audio isn’t going to put travel brandsin front of the consumers’ eyes, it’s going to put the advertiser right between the consumers’ ears at moments that matter.
Open To All
24th May 2017
Booking Start Date
11th April 2017
23rd May 2017
We are delighted to announce that nominations for this year’s Chair’s Awards are now OPEN! In 2008, the AWTE was left a legacy from Founder Member, Joan Richardson. We use this legacy to present 3 Annual Awards that recognise the achievements of women in travel. Please take time to nominate yourself, a deserving colleague or […]Read More
AWTE is delighted to announce that it’s partnering with Everywoman for their 2017 Everywoman in Travel Awards. Established in 1999, everywoman is the expert in the advancement of women in business With a presence in over 100 countries and a successful active network of over 20,000 members, everywoman is recognised globally as the professional organisation […]Read More
We are delighted to bring you our Annual Chair's Awards that will take place at Rocket City in The City on Tuesday 12th of September. TheRead More
12th June - S.Antonio Terrace, Hilton Sorrento Palace at 6.30pmRead More
On 9th May we will be hosting a dinner at Smith & Wollensky in John Adam Street, London, WC2N in honour of our outgoing Chair –Read More
The AWTE AGM takes place on Wednesday 26th of April 2017 atRead More
The AWTE are delighted to launch a brand new chapter in Ireland after fantastic, enthusiastic engagement from the Travel Tourism and HospitalityRead More